Reblog from post in 2009. Very relevant to the Tracey series.

Virtual Shadows

I was surprised when taking a coffee with one of my colleagues in the office. She received an SMS thanks from another of our colleagues her for the birthday greeting. When I asked her, how did she know, she said she found it online at http://www.birthday.se/kontakta-oss/Default.aspx. She then told me when my birthday was and even a map to where I lived (although they did get this wrong). Nevertheless surprise became horror. I had already removed my details from www.hitta.se only to find myself at another site. So I checked with a previous colleague of mine (Martin Da Fonseca) that studied security law in Sweden if this was in fact legal? And this was his response.

“It is legal. The service provided by Upplysning.se is regulated in Kreditupplysningslagen (credit information legislation) (1973:1173).

I believe the service provided by birthday.se is using (or exploiting) the fact that this information is…

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